Vehicle Branding By #SignForce

Vehicle Branding

Vehicle branding = silent, mobile sales

Vehicle Branding by #SignForce

Do us Humans OverComPliCate?

What do Vehicle Branding and Over complicating (life?) have to do with each other?

When branding a vehicle, whether a simple line of text or a full wrap, one wants to make sure the vehicle looks as good as possible, and that YOUR branding ENHANCES your business IMAGE.

This should be simple.

Produce a decal that is a great representation and reproduction of the business’s branding, apply said decals to the vehicle and off you go. Client is happy. Signage business is happy. All nice and neat.

BUT, what happens when the vehicle being branded is a modern vehicle with lots of SEXY CURVES, and lines that are neither straight, nor consistent.

Yes, SEXY lines make for very interesting challenges – and maybe complexity – of vehicle branding.

The reason for this is that if your vehicle branding is text in a line or has straight lines, when these STRAIGHT lines are applied to the vehicle, they may site above or below or on top of a SEXY, CURVED line of the vehicle. This means that the text will most likely not look straight, but will instead look SkEw as the lines do nont ‘line up’.

So, one would imagine a simple solution is to follow a different line. Be it the line of the window, the line at the bottom of the vehicle, the door line, the window line, the ground or any other line you may SEE. All of these are correct – yet possible WRONG at the same time, as whichever line you choose to follow, if THAT line is inconsistent with and laying in different directions to ANY OTHER line – as is common with SEXY vehicles (this includes cars, utility vehicles, delivery vehicles and even a pantechnicon).

It is for this reason some vehicles can be EXTREMELY challenging to brand.

If you are looking for a professional team to brand your business vehicle or fleet, look no further than SignForce. We have over 20 years experience in vehicle branding and will be happy to get you an obligation free quote.

Contact SignForce now on +27 (0)11 440 7525 or info@signforce.co.za or WhatsApp your enquiry to +27 (0)82 558 6413.

For more information on SignForce visit our website at http://www.signforce.co.za

Also, if you are looking for TRUCK PARTS, SignForce encourage you to contact the team at ERP TRUCKING COMPONENTS. Call +27 (0)11 397 8881 or email http://www.truckingcomponents.co.za

What Value does your current sign supplier add to your business?


This vehicle, decorated as per specifications for SUPA NOVA ELECTRICAL POWER & PLUMBING is a simple example of vinyl decorated vehicle branding creating a MOBILE advertisement for the business.

Vehicle branding is always a great idea if you want people to SEE you, to know that you are associated with specific clients and to create more awareness of your brand.

We at SignForce assume that this is general knowledge and that all our competitors do the same work. We may not all have the same inks (original inks last longer) and we may not all use the same printers (at SignForce we swear by Roland) but we effectively ALL print and apply vinyl branding to you, our client’s vehicle.

What makes SignForce, with over 20 years experience – almost 60 in combined experience – different is that we have the knowledge to ADVISE and make a positive impact on your marketing plan , and we also strive to promote our clients. This  promotion is irregular and generally online, as but we believe that every client of ours looks to SignForce to do MORE than simply provide good quality products at competitive prices.

If you are looking to spend money on signage and feel that you could benefit from some advise and additional promotion, contact SignForce so we can assist you.

Contact SignForce on +27 (0)11 440 7525 or info@signforce.co.za or visit our website on http://www.signforce.co.za

You can check out Supa Nova on https://www.supanova.co.za/

 

WHY spend money on Vehicle Branding?

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Vehicle Branding

Vehicle branding = silent, mobile sales

When money is tight it is way too easy to cut budgets where logic says they should be cut – anything that is not showing (almost) instant return, so lets cut the wage bill and get rid of supposed dead wood, lets cut the marketing budget because – well, is it working? and lets get the staff to pay for their own tea and have limited access to loo paper.

OK, so I may be exaggerating, but sadly none of the above were my own ideas. I have heard examples of each of these cost saving measures over time. (For those who do not know the writer I have had some experience in business consulting (one of the reasons SignForce is able to offer solid business advice when it comes to signs as an investment – but I digress).

The reality is we don’t always get an instant  return on our marketing investment. A lot of marketing is about keeping our brand front of mind. Another reason is familiarity. When one’s branding is seen (hopefully often), not always in the same location, by people who do not know what you offer, if and when they do look for your services and find you listed on Google with a number of competitors, if it was you, who would you be most likely to contact? The absolute unknown business or one which for some unknown reason seems familiar?

If you are looking for advice on signs that make business sense, or wanting to get your name OUT THERE, SignForce can help.

Contact #SignForce  South Africa now on info@signforce.co.za or call +27(0)11 440 7525

http://www.signforce.co.za